Defining your face and highlighting your features to enhance them is complicated, but not impossible. In addition to in-salon treatments that achieve quite optimal results, we can use makeup to achieve more prominent cheekbones or a more defined jaw. How? With contouring . This technique that consists of imitating the effect of light and shadow is not new, since ever since Kim Kardashian back in 2018 confessed that this was her makeup trick to look perfect and her makeup artist, Mario Dedivanovic , became a star thanks to creating the celebrity ‘s most desired beauty looks , contouring has not stopped being a trend.
But what is contouring really ? It involves applying dark tones to your face to make those areas fade into the background and appear thinner in contrast to the rest. On the other hand, light tones highlight certain areas of the face and accentuate your features selectively. Thanks to contouring, the Kardashian sisters managed to create a beauty trend that advocated excessive makeup, something completely contrary to what is in fashion today thanks to the trend that claims naturalness.
However, the fact that we now see more natural faces on the catwalk and on celebrities thanks to the no-makeup makeup trend that started a couple of years ago does not mean that contouring is going to disappear, but quite the opposite. In fact, we have seen it on Victoria Beckham, on Hailey Bieber and now on Selena Gomez. The actress and singer has just shown how she creates her makeup in simple steps to look this beautiful: first, she applies a moisturizing cream so that the skin is cared for and the makeup lasts longer and then she moves on to contouring .